{"id":633,"date":"2017-08-21T10:15:00","date_gmt":"2017-08-21T10:15:00","guid":{"rendered":""},"modified":"2024-12-12T10:42:18","modified_gmt":"2024-12-12T10:42:18","slug":"phantom-v-fred-googles-algorithm-the-secrets-you-need-to-know","status":"publish","type":"post","link":"https:\/\/www.samyakonline.net\/blog\/phantom-v-fred-googles-algorithm-the-secrets-you-need-to-know\/","title":{"rendered":"Phantom- V &#038; Fred Google\u2019s Algorithm : The Secrets You Need To Know"},"content":{"rendered":"<div dir=\"ltr\" style=\"text-align: left;\">\n<div style=\"text-align: justify;\">\n<div style=\"text-align: justify;\">\u00a0<\/div>\n<div style=\"clear: both;\">Google rolled out two new algorithm updates in two consecutive months \u2013 February and March 2017, this time too, not much information was shared on digital platforms. The sudden ranking drop in April 2017 made the <b><a title=\"Hire SEO Expert India\" href=\"https:\/\/www.samyakonline.net\/seo\/hire-seo-expert-india.php\" target=\"blank\" rel=\"noopener noreferrer\">SEO experts<\/a><\/b> restless to find the reason; the findings of Phantom Algorithm update (February 7, 2017) and Fred Algorithm Update (March 8th, 2017) cleared the clouds of uncertainties. Now, when both the updates have been rolled out completely and the websites have experienced maxim shift in ranking, you need to know all about Phantom (2017) and Fred to retain and better the ranking.<\/div>\n<\/div>\n<\/div>\n\n\n<!--more-->\n\n\n<p><a href=\"https:\/\/www.samyakonline.net\/blog\/wp-content\/uploads\/2017\/08\/phantom-v-and-fred-googles-algorithm-the-secrets-you-need-to-know.jpg\"><img decoding=\"async\" class=\"aligncenter lazyload\" title=\"Phantom- V &amp; Fred Google\u2019s Algorithm : The Secrets You Need To Know\" data-src=\"https:\/\/www.samyakonline.net\/blog\/wp-content\/uploads\/2017\/08\/phantom-v-and-fred-googles-algorithm-the-secrets-you-need-to-know-300x182.jpg\" alt=\"Phantom- V &amp; Fred Google\u2019s Algorithm : The Secrets You Need To Know\" data-original-height=\"227\" data-original-width=\"375\" width=\"320\" height=\"193\" border=\"0\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 320px; --smush-placeholder-aspect-ratio: 320\/193;\"><\/a><br \/>\n<span style=\"font-size: small;\"><b>Google\u2019s Phantom (2017) \u2013 Say it Phantom-V Update:<\/b><\/span><span style=\"font-size: small;\">&nbsp;<\/span><\/p>\n<p>Google\u2019s Gary Illyes confirms that Phantom (Feb- 2017) update is a Core Algorithm update.&nbsp; Now when everything seems settled well, several analytical reports about the loser and gainers are appearing. The most interesting common fact is that the traffic on the majority of Phantom hit websites remained almost unaffected despite the considerable loss in ranking. It means the intention of rolling out Phantom-V update is to connect the searches with desired answers. For example, YouTube\u2019s traffic increased after the release of Phantom-V but the drop in ranking was something to get attention. <b>Solution:<\/b> The deadly weapon to fight back with Phantom-V is to serve the information that the searchers need.<\/p>\n<p><span style=\"font-size: small;\"><b>Fred Algorithm Update (March 8th, 2017):<\/b><\/span><br \/>\n<span style=\"font-size: small;\"><b>&nbsp;<\/b><\/span><br \/>\nFred Algorithm Update was rolled out on March 8th, 2017; like others updates, this one too hit the websites slowly during the period of a couple of months. Now after three months of unconfirmed acceptance about Fred\u2019s rolling out, the major finding reflects that the websites having poor quality content got more ranking penalty; even some websites having too many ads with wrapped around content experienced up to 90% drop in visibility. The second category of websites, penalized heavily by Fred, was found having the content stuffed with affiliate links of websites dealing in diverse products\/ services. In other words, Fred algorithm update was rolled out to control the practice of spam content marketing without any value from users\u2019 perspective. <b>Solution:<\/b> The best approach to retain the lost ranking after Fred algorithm release is to add value to the content being distributed to connect the target audience.<\/p>\n<p>Phantom-V and Fred both the algorithms are rolled out to penalize the websites with poor quality and non-valuable content that doesn\u2019t serve the purpose of searchers. We still have four months of 2017; therefore, update the content as quick as possible to welcome the next content oriented update with open heart.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00a0 Google rolled out two new algorithm updates in two consecutive months \u2013 February and March 2017, this time too, not much information was shared on digital platforms. The sudden ranking drop in April 2017 made the SEO experts restless to find the reason; the findings of Phantom Algorithm update (February 7, 2017) and Fred [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":845,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[166],"tags":[],"class_list":["post-633","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Phantom- V &amp; Fred Google\u2019s Algorithm : The Secrets You Need To Know<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.samyakonline.net\/blog\/phantom-v-fred-googles-algorithm-the-secrets-you-need-to-know\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Phantom- V &amp; Fred Google\u2019s Algorithm : The Secrets You Need To Know\" \/>\n<meta property=\"og:description\" content=\"\u00a0 Google rolled out two new algorithm updates in two consecutive months \u2013 February and March 2017, this time too, not much information was shared on digital platforms. The sudden ranking drop in April 2017 made the SEO experts restless to find the reason; the findings of Phantom Algorithm update (February 7, 2017) and Fred [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.samyakonline.net\/blog\/phantom-v-fred-googles-algorithm-the-secrets-you-need-to-know\/\" \/>\n<meta property=\"og:site_name\" content=\"Get SEO, SMO, PPC, Web Development Tips\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/samyakonlineindia\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-08-21T10:15:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-12T10:42:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.samyakonline.net\/blog\/wp-content\/uploads\/2017\/08\/phantom-v-and-fred-googles-algorithm-the-secrets-you-need-to-know-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"454\" \/>\n\t<meta property=\"og:image:height\" content=\"227\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Subhash Jain\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/www.facebook.com\/samyakonline\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Subhash Jain\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.samyakonline.net\\\/blog\\\/phantom-v-fred-googles-algorithm-the-secrets-you-need-to-know\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.samyakonline.net\\\/blog\\\/phantom-v-fred-googles-algorithm-the-secrets-you-need-to-know\\\/\"},\"author\":{\"name\":\"Subhash Jain\",\"@id\":\"https:\\\/\\\/www.samyakonline.net\\\/blog\\\/#\\\/schema\\\/person\\\/a5dbccf4f5b54a8e4b723fc9fc8f0f0e\"},\"headline\":\"Phantom- V &#038; 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Ltd., a trusted name in digital solutions for over two decades. Under the brand\u00a0Samyak Online, he has built a full-service digital agency known for its practical, client-focused approach across web design, eCommerce development, SEO, SMO, digital marketing, mobile app development, and PHP-based solutions. With a strong belief in evolving with technology, Subhash has guided the agency through constant change\u2014adapting services and strategies to meet the shifting needs of businesses online. His leadership reflects a clear vision: to deliver reliable, results-oriented solutions that help clients grow and stay relevant in the digital space. What sets Subhash apart is his hands-on involvement in every project and his focus on long-term client relationships. Whether it\u2019s developing a custom eCommerce store or improving online visibility through smart SEO and marketing, he ensures that each solution is aligned with business goals. Through the years, \u201cRe-defining Online Solutions\u201d has remained more than just a tagline\u2014it represents his commitment to innovation and service excellence. Today, Samyak Online continues to serve clients across India and globally, guided by Subhash Jain\u2019s experience, adaptability, and clear focus on digital performance.","sameAs":["https:\/\/www.samyakonline.net\/blog\/subhash-jain\/","https:\/\/www.facebook.com\/samyakonlineindia\/","https:\/\/x.com\/https:\/\/www.facebook.com\/samyakonline"],"url":"https:\/\/www.samyakonline.net\/blog\/author\/subhash-jain\/"}]}},"_links":{"self":[{"href":"https:\/\/www.samyakonline.net\/blog\/wp-json\/wp\/v2\/posts\/633","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.samyakonline.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.samyakonline.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.samyakonline.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.samyakonline.net\/blog\/wp-json\/wp\/v2\/comments?post=633"}],"version-history":[{"count":0,"href":"https:\/\/www.samyakonline.net\/blog\/wp-json\/wp\/v2\/posts\/633\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.samyakonline.net\/blog\/wp-json\/wp\/v2\/media\/845"}],"wp:attachment":[{"href":"https:\/\/www.samyakonline.net\/blog\/wp-json\/wp\/v2\/media?parent=633"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.samyakonline.net\/blog\/wp-json\/wp\/v2\/categories?post=633"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.samyakonline.net\/blog\/wp-json\/wp\/v2\/tags?post=633"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}