Affiliate program can be a great way to increase traffic and sales. The program sets up a system for paying other sites a commission on sales or reference. Affiliate programs are performance based as you pay other sites on performance. You don’t pay unless you get results.

There are several types of affiliate program in common use today:-

• Pay-Per-Click: You pay other sites for sending visitors to you.
• Pay-Per-Lead: You pay other sites for sending you potential customers whose details you collect. You only pay if you collect the information.
• Pay-Per-Sale: You pay other sites only if you make a sale as a result of the visitor they sent.

The commissions you pay can in Pay-per-Sale program can be:

• A fixed amount for each sale.
• A fixed amount for each new customer referred.
• A percentage commission on each sale.